San Francisco – Williams-Sonoma Inc. is becoming a member of another main retailers in banning using alpaca fleece in its merchandise, in response to animal rights group PETA.
The house furnishings large has stopped sourcing alpaca fleece throughout all of its manufacturers, which embody Pottery Barn, West Elm, Mark and Graham, and Rejuvenation. Williams-Sonoma joins Overstock, Uniqlo, Valentino, Columbia Sportswear, and Esprit within the ban.
The transfer follows PETA’s investigation of the world’s largest privately owned alpaca farm in Peru, Mallkini, which confirmed employees slamming alpacas — a few of whom had been pregnant — onto tables, tied them to a stretching machine, and pulled arduous, almost wrenching their legs out of their sockets. As well as, PETA famous, the Higg Supplies Sustainability Index ranks alpaca fleece because the second most environmentally damaging materials.
“Alpacas shouldn’t be tossed round and tied right down to make blankets,” mentioned PETA govt VP Tracy Reiman, who mentioned that Williams-Sonoma’s choice will assist the group “transfer this business in a kinder course.”
This isn’t Williams-Sonoma Inc.’s first interplay with PETA. Following earlier talks, the retail conglomerate banned mohair from its shops, made its West Elm resorts down-free and eliminated foie gras from recipes.
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