Scott Brothers World is including a brand new model to its portfolio of residence and life-style merchandise with the introduction of Drew & Jonathan Residence, a multi-category, multi-collection model by Drew and Jonathan Scott.
By way of Drew & Jonathan Residence, the TV personalities, authors and product designers ship items and merchandise that mirror their private experiences as designers, builders and a trusted useful resource to the a whole bunch of households who’ve invited them into their houses.
“Drew & Jonathan Residence’s elevated items are impressed by our private experiences in addition to these we’ve had whereas serving to others rework their household houses into stunning and joyful areas,” Drew Scott mentioned. “Our journey and theirs are intertwined, which leads to higher, extra helpful merchandise for everybody.”
“With Drew & Jonathan Residence, we’re showcasing designs derived from our life experiences and the tales we’ve collected alongside the way in which,” added Jonathan Scott. “Our companions perceive that, and have been actually supportive in serving to us carry our tales to life by these collections.”
Drew & Jonathan Residence joins Scott Dwelling, the brothers’ founding model that launched in 2014 and has since seen great retail success, with greater than $1 billion in cumulative gross sales and near 10,000 SKUs presently in manufacturing.
“We’re so excited concerning the scale of this new assortment,” mentioned Laura Aldrich, SBG government vice chairman for licensing. “We now have collaborated with our companions to carry a whole bunch of SKUs throughout dozens of classes proper out of the gate. Drew & Jonathan Residence displays the blokes’ fashionable, casual-yet-refined strategy to inside design, and each certainly one of their designs is finished with the home-owner in thoughts. We wish to be there for our clients wherever they store, so Drew and Jonathan manufacturers will probably be obtainable at a spread of value factors and retailers.”
Over the previous 12 months, SBG has been working carefully with its most trusted licensing companions to carry Drew & Jonathan Residence to retailers this fall. Most notably final 12 months, SBG introduced its partnership with Hooker Furnishings’ HMI section together with Pulaski Furnishings, Samuel Lawrence Furnishings and PRI manufacturers – a license that will embody furnishings merchandise for all Drew & Jonathan Residence manufacturers, with greater than 450 SKUs rolling out in 2021. Pulaski Furnishings, SLF and PRI will characteristic its Drew & Jonathan Residence and Scott Dwelling collections at its 220 Elm showroom location in Excessive Level.
Different taking part licensees embody Karastan, Restonic, Welspun and Blue Ridge.