EASTON, Md. – Interior design and home furnishings franchise company Decorating Den Interiors has promoted Kaitlin Pabon to a new position in its company, director of national marketing.
Pabon joined the company in 2012 as graphic designer and was promoted to marketing manager in 2018. In her new position, Pabon will oversee design for both national and individual franchisees’ websites, direct mail concepts, and other marketing and sales resources. Additionally, she will continue to be a key part in organizing Decorating Den’s annual Dream Room Awards Competition.
“Kaitlin creates content and develops strategy for national print and online advertising that serves as a branding umbrella for our interior design and home furnishings franchisees,” said David Haseley, senior vice president of merchandising and marketing. “She also develops eBooks, newsletters, blog posts, social media content and other marketing resources for national use and which can be personalized for use in local markets.”
Adelaide “Addie” Elliott is an associate editor focusing on retail coverage for Furniture Today and Casual Living. Previously, she also served as the web editor for both those brands and Designers Today. Before being promoted in May 2019 to web editor, Adelaide worked as Furniture Today’s editorial intern for a year. Get in touch with her on Twitter at @AElliott_Writes or by email at firstname.lastname@example.org.